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Health and wellness

The Spa and wellness GoHighLevel snapshot kit

Consults booked, packages tracked, memberships renewed.

Aesthetics runs on repeat treatment, not one-off leads. This kit is built around the consult-to-treatment path and the package and membership tracking that keeps a client coming back for the second, sixth and twelfth appointment.

  • Treatment pages written without outcome claims
  • Consult board, package board, membership board
  • Asked at the review, not the chair

What lands in the account for med spas kit buyers

Every kit ships the same list, written for its own industry. There are no quantities on it, because a counted promise is a promise: the delivered account has to match it. What is stated instead is what each line is for in med spas and aesthetics clinics, what it changes, and how it pays back. Nine of the lines carry a system stamp, and those nine systems are the whole system. The rest are stamped ACCT: they are the frame the nine are bolted to.

  1. BS-01SYS-03

    AI Studio website

    Treatment pages written without outcome claims

    Professional Website. A page per treatment with the copy already written, a consent-aware intake form and the consult calendar on every one of them.

    • One SEO page per treatment
    • Consent-aware intake
    • Consult calendar embedded
    Without it
    Half the aesthetics sites in a town run a gallery of before and after photographs and a testimonial about results. That is exactly what gets an ad account restricted.
    With it
    The site ships with a page per treatment written at process level: what it is, what the appointment involves, what the downtime looks like, and where the consult diary sits.
    How it pays
    Assume a restricted ad account costs two weeks of paused spend. If the clinic runs $3,000 a month, that pause alone is worth more than the kit and the site together.
  2. BS-02ACCT

    Funnels

    Intro offer page and event RSVP

    Without it
    A clinic launches a new device and announces it on Instagram with a link to the homepage. Nobody knows what it costs or when the open evening is.
    With it
    Pages are ready in the kit: the intro offer, a membership sign up, a gift card page and an open evening RSVP, with the diary on each.
    How it pays
    If an open evening brings forty people and eight book a treatment averaging $450, the landing page and the reminder run covered the room and the drinks several times over.
  3. BS-03ACCT

    Forms and surveys

    Booking questions, not a consent form

    Without it
    Consent and contraindication questions belong on the treatment record signed in the room. Put them on a public web form and the clinic holds data it did not need.
    With it
    The forms ask what the front desk asks: what you want, when you can come, how you heard, permission to contact. Clinical paperwork happens at the appointment.
    How it pays
    If a long form loses four in ten who start it and a short one loses one in ten, on fifty enquiries a month that is fifteen more consults to work.
  4. BS-04SYS-01

    1 AI Receptionist

    Unit pricing asked after closing

    AI Receptionist. Answers the front desk line while every injector is in a room, screens by treatment interest and books the consult without anyone being put on hold.

    • Routes by treatment interest
    • Takes the deposit that holds the chair
    • English and Spanish
    Without it
    The phone rings at nine with somebody asking what a syringe costs. If nobody picks up, they ask the clinic three miles away and book there instead.
    With it
    The line is covered outside opening hours. Pricing questions get an answer at menu level, the caller is screened for what they want, and a consult goes in the diary.
    How it pays
    If a first tox appointment is thirty units at $12 and a filler client is $650, one after hours booking a week is a meaningful line on the month.
  5. BS-05SYS-02

    1 AI Chatbot

    Answers downtime, defers the medical questions

    AI Chatbot. Handles the pricing, downtime and aftercare questions that land in Instagram DMs at eleven at night, which is where aesthetics enquiries actually arrive.

    • Instagram DM, SMS and site
    • Screens for treatment fit
    • Answers aftercare for existing clients
    Without it
    Aesthetics enquiries arrive as one line messages at midnight asking whether they can drink afterwards, or whether it is safe alongside a particular medication.
    With it
    The bot answers the schedule and downtime questions in plain terms, refuses anything medical, and puts the person in front of a provider at a consult instead.
    How it pays
    Say the clinic gets sixty messages a month and eight would have gone unanswered until the following afternoon. Booking half of those at a $150 consult fee changes the week.
  6. BS-06ACCT

    Custom fields

    Sessions remaining and last treatment date

    Without it
    The front desk cannot tell you how many laser sessions a client has left without opening the booking software, and the CRM has no idea a package exists at all.
    With it
    Sessions remaining, last treatment and its date, membership status and treatment interest sit on the contact. Charting stays in the clinic system. Rebook prompts read the account fields.
    How it pays
    If a client with two sessions left is prompted rather than forgotten, and that happens twice a month on a $1,400 package, the unused balance stops being a write off.
  7. BS-07ACCT

    Custom values

    Clinic name, injector list, menu prices

    Without it
    Prices in this trade move. A unit price changes, a package is retired, a new device arrives, and every message that mentions the old menu is now wrong.
    With it
    Menu pricing, injector names and their diaries, the clinic address and the deposit and cancellation wording all live at account level and are set once when the kit is imported.
    How it pays
    Say unit pricing goes up in January. You change one value and every message, page and reminder in the account is correct by the afternoon, rather than a week of editing.
  8. BS-08ACCT

    Pipelines

    Consult board, package board, membership board

    Without it
    A client halfway through a course of laser is neither a lead nor a finished job. Run one board and they sit in the wrong column, chased like a stranger.
    With it
    Separate boards keep them apart: enquiry to consult to treated, sessions remaining against each package, and membership billing from active through at risk to lapsed.
    How it pays
    Assume twenty active packages at $1,400 each. If two a quarter go stale because nobody saw the remaining sessions, that is close to six thousand dollars sat unused.
  9. BS-09ACCT

    Workflows

    Two week check, twelve week clock

    Without it
    A tox client is due back near twelve weeks, and a two week review is standard. Both get remembered by whoever happens to be on the desk that day.
    With it
    The account counts from the treatment date. A review prompt goes out at two weeks, the rebook prompt at ten, and a failed membership card is chased before it lapses.
    How it pays
    If a tox client at $360 comes back four times a year instead of two and a half, the difference across a hundred clients is worth more than everything else here.
  10. BS-10SYS-05SYS-04

    Appointment reminders, confirmations and no-show recovery

    Deposit held consults and injector hours

    Smart Appointment System. Confirms the moment a consult is taken, then runs the ladder that protects a booked injector hour from a same-day cancellation.

    • 24h, 1h and 15min reminders
    • Prep instructions attached
    • Target: 70% of no-shows rebooked

    AI Outbound Caller. Calls the consults that never showed and the clients whose package balance ran out, so an empty injector hour gets refilled the same week.

    • No-show callback inside the hour
    • Package balance exhausted
    • Voicemail carries a rebook link
    Without it
    An injector's Friday is booked solid at eleven and empty by three because two people decided not to come. Those hours cost the same whether anybody sits in them.
    With it
    Confirmation goes out at booking with the deposit terms stated, prep instructions ride with the reminders, and a cancellation opens the slot to the waiting list automatically.
    How it pays
    The kit targets 70% no-show recovery. Say four consults a week fail and an average first treatment is $500. Recovering most of those is the difference over a month.
  11. BS-11SYS-09SYS-08

    Nurture campaign

    Enquiry to consult, then treatment intervals

    Lifetime Nurture Campaigns. Runs on treatment intervals rather than the calendar: the twelve week botox reminder, the pre-summer skin push, the referral reward.

    • Treatment interval reminders
    • Seasonal promotions
    • Referral rewards

    Database Reactivation. Works the clients who have not been in for six months against the treatment they last took, which is a better hook than a generic offer.

    • Six month inactive trigger
    • AI call plus SMS
    • Win-back keyed to last treatment
    Without it
    Someone enquires about a treatment in February, does not book, and hears nothing until the clinic runs a promotion in June. By then they have been somewhere else.
    With it
    The sequence runs weekly at first, on process and cost rather than promises, then settles into a long rhythm keyed to the treatment they last had rather than the calendar.
    How it pays
    Say a hundred unconverted enquiries a year sit in the account. If eight come back at a $500 first treatment, that is four thousand dollars of otherwise dead list.
  12. BS-12SYS-06SYS-07

    Review automation

    Asked at the review, not the chair

    Review Harvesting. The ask fires post-treatment, held back until the aftercare window has closed and the swelling has gone down, which is when a client is actually pleased.

    • Trigger: treatment completed
    • Held to aftercare day three
    • Google and Facebook links

    Review Automation. Behind that single ask sits the cadence: who has been asked, who ignored it, which channel gets the next touch and who never gets asked again.

    • SMS, then email, then DM
    • Two follow-ups, then stop
    • Suppresses anyone who reviewed
    Without it
    A client asked for a review as they leave has just been injected and cannot see the result yet. Ask a fortnight later and they have looked in a mirror.
    With it
    The ask waits for the review point, skips anybody who reported a problem, nudges twice and stops, and never asks the same person twice in the same year.
    How it pays
    Assume thirty treatments a month and one in eight replying. A steady trickle every month is what a search listing rewards, rather than fifteen in one week and silence after.
  13. BS-13ACCT

    Seasonal automation

    Pre-wedding lead times and December parties

    Without it
    A body treatment needs a run of sessions before it shows, so a client who asks in May about a June wedding is already too late and leaves disappointed.
    With it
    The seasonal run works backwards from the date. Body and skin pushes start in late winter, wedding messaging goes out with the lead time stated, December is booked in October.
    How it pays
    If a body course runs to $2,400 and the pre-summer push books four that would otherwise have arrived too late, the season pays for the kit twice over.

The 70 percent no-show recovery and the 5 to 10 reviews a month are what these systems are tuned to produce. They are build targets, not measured results from a named customer.

Built for how med spas and aesthetics clinics actually sell

A med spa sells a consultation first and a treatment plan second, so the whole snapshot is shaped around that gap. Consult requests route by treatment interest, deposits hold the chair, and package balances live on the contact record so the front desk can see how many units or sessions remain without opening a second system.

  • Mapping treatment interest to the right provider calendar
  • Building package and unit balance tracking from scratch
  • Writing the aftercare and recall messages

Primary pipeline

  1. New enquiry
  2. Consult booked
  3. Consult attended
  4. Treatment plan sent
  5. Deposit paid
  6. Treated
  7. Rebook due

The problem, and what actually changes

What it looks like today

  • The front desk is in a treatment room, so a third of the calls go to voicemail and most of those callers book somewhere else.
  • Consults are booked weeks out and a same-day cancellation leaves a paid injector hour empty with no way to refill it.
  • Package and membership balances live in a spreadsheet, so nobody is prompted to rebook before the balance runs out.
  • The Google profile has eleven reviews because asking a client while they are paying feels awkward and gets skipped.

What changes, and what changes it

  • Every call is answered, screened by treatment interest and booked, including the ones that come in after close.SYS-01 AI Receptionist
  • Instagram DMs about pricing and downtime get a real answer at eleven at night instead of a reply in the morning.SYS-02 AI Chatbot
  • A cancelled consult is called back within the hour and the slot is offered before it goes cold.SYS-05 Smart Appointment System
  • Review requests fire after aftercare on their own, so the profile grows every week without anyone remembering.SYS-06 Review Harvesting
  • Clients who have not been in for six months are called against the treatment they last took.SYS-08 Database Reactivation

Built for

  • One to four treatment rooms, with a front desk that is regularly pulled away from the phone.
  • Aesthetics, injectables, laser or wellness clinics selling packages and memberships rather than single visits.
  • Practices already spending on Instagram or Google and losing the enquiries out of hours.

Not built for

  • A single-operator studio taking fewer than fifteen calls a week. The receptionist will not have enough to do to pay for itself.
  • Anyone who needs clinical records inside the CRM. Keep those in your EMR; this is scheduling and marketing.
  • A clinic that will not commit to answering escalated hot transfers within the working day.

If you recognise yourself in the second column, say so on the call. We would rather tell you that a kit is the wrong answer for med spas and aesthetics clinics at your size than sell you one and watch it sit unused.

The workflows inside, by name

These are the ones that do the heavy lifting, named as they are named in the account. The rest handle reminders, internal notifications, tag hygiene and the exit conditions that stop a booked contact being chased.

  1. Consult request to booked appointment
  2. Treatment interest routing by service
  3. Deposit collected, chair held
  4. Pre-treatment prep instructions
  5. Post-treatment aftercare series
  6. Package balance low, rebook prompt
  7. Membership renewal 14 days out
  8. No-show recovery with one-tap reschedule
  9. Seasonal treatment promotion
  10. Lapsed client reactivation at 90 days

The funnels, by name

  • Treatment consult booking funnel
  • New client intro offer
  • Membership enrolment page
  • Package and pricing menu
  • Referral reward page
  • Event and open house RSVP
  • Gift card purchase page

Every funnel is connected to a form, a pipeline stage and a follow-up before you touch it.

How the complete system works

End to end automation, from lead capture to lifetime client. The build sheet above is what you get. This is the order it runs in for med spas and aesthetics clinics, one stage at a time.

  1. STG-1

    Lead capture and first contact

    Multi-channel lead entry with intelligent routing. Nothing rings out, nothing sits in an inbox.

    An aesthetics enquiry arrives as an Instagram DM at eleven at night or a phone call during a treatment. Both get answered, both get qualified by treatment interest.

    Phone calls: AI Receptionist

    • Answered on the first ring, any hour
    • Qualifies by asking, not by phone tree
    • In a slot before the call ends
    • Bilingual, English and Spanish
    • Live ones put through to your team
    • Answers on ring one
    • Books mid-call
    • EN and ES

    Messages and web chat

    • Instant replies on SMS, email, Facebook and Instagram
    • Site chat with lead qualification logic
    • Collects enquiry type and preferences
    • Seamless handoff to a human agent
    • Triggers the follow-up automation
    • Five inboxes, one script
    • Replies in seconds
    • Hands off to a person

    Forms and ads: Google, Facebook, TikTok

    • Every submission starts the 10 day nurture
    • Follow-up across email, SMS and AI calling
    • Smart routing by enquiry type
    • Lead source attribution on the record
    • Automatic handoff to a consult
    • Source stamped on the record
    • Routed by enquiry type
    • Straight into the ten-day run

  2. STG-2

    Intelligent lead nurture

    A 10 day multi-touch sequence that turns an enquiry into a booked consult.

    Ten days is roughly how long someone takes to talk themselves into a first consult, so the sequence spends it on downtime, results and price rather than on chasing.

    Day 1 to 3: email

    • Welcome email carrying the offer
    • Service overview, copy pre-written
    • Social proof in the third touch
    • One call to action: book or call

    Day 4 to 7: SMS

    • Time-sensitive offer alert
    • A short testimonial text
    • One-click booking link
    • Urgency written in, not shouted

    Day 8 to 10: AI call

    • Friendly re-engagement call
    • Handles the common objections
    • Books directly on the call
    • Smart voicemail when unreachable

  3. STG-3

    Booking and no-show prevention

    Confirmed bookings, intelligent reminders, and recovery inside the hour when one slips.

    A consult slot is a paid injector hour. It gets confirmed at booking, reminded three times and recovered within the hour if the chair sits empty.

    Instant booking confirmation

    • SMS confirmation with the details
    • Calendar invite for Google and Outlook
    • Email confirmation on the record
    • Pre-visit questionnaire attached

    Smart reminder sequence

    • 24 hours before: SMS and email
    • 1 hour before: the on-the-way message
    • 15 minutes before: final alert
    • Reschedule in one tap, no phone call

    AI no-show recovery

    • Automatic call within 60 minutes
    • Finds out what actually happened
    • Reschedules on the same call
    • Called back inside the hour
    • Target 70% recovery

  4. STG-4

    Reviews and social proof

    Turning a satisfied client into the thing that wins the next one.

    The ask waits until aftercare closes, so what you collect is a client who is happy with a result, not one who is still swollen.

    Intelligent review request

    • Satisfaction check 2 hours after the treatment
    • Satisfied: straight to the Google and Facebook links
    • Not satisfied: escalated internally, never published
    • Target output: 5 to 10 reviews a month

    AI comment reply bot

    • Replies to positive reviews automatically
    • Personalised thank-yous, not one template
    • Handles a negative review with empathy
    • Escalates anything serious to a human

    Social proof engine

    • Publishes review snippets to the site
    • Builds the trust signals on the page
    • Lifts conversion on the same traffic
    • Feeds the signals Google reads locally

  5. STG-5

    Lifetime nurture and retention

    The part almost nobody runs: keeping a client for years rather than one transaction.

    Aesthetics is a repeat business or it is nothing. Treatment intervals, package balances and membership renewals all keep running on their own clock.

    Continuous engagement

    • Seasonal reminders on your cycle
    • Quarterly check-ins
    • Birthday and anniversary offers
    • Annual review prompts

    AI client support bot

    • Instant answers to FAQs, 24/7
    • Reschedules an appointment without a call
    • Answers status enquiries
    • Looks up documents on request

    Database reactivation and referrals

    • Six month inactive trigger
    • A we-miss-you sequence that reads like a person
    • Monthly referral prompts
    • A VIP tier for your best clients

Put your own numbers in

On the assumptions below, the recovered consults alone cover the kit inside the first month, before any of the reactivation or review work is counted. Every box below starts on an assumption for med spas and aesthetics clinics, and every one of them is yours to change. The arithmetic is printed next to the answer so you can check it.

Your numbers

What that works out to

$8,768

recovered a month from calls you currently miss

5 days

for the $1,375 kit to cover itself

48 hours

a month currently going into work this kit is built to do

This is an illustrative scenario built from the numbers in the boxes, not a measured result from a customer. Change any of them and the arithmetic changes with you. The hours figure is the time you told us you currently spend, not a promise of what is removed.

Installation

We install it free, and you get 10 hours with it

Installation costs nothing. What comes with it is an allowance: 10 hours of dedicated installation support, to be used within 12 days of purchase. It is an allowance of hours rather than 12 days of open-ended help, so book the time in and use it. When the 10 hours are spent, or the 12 days are up, anything further is quoted first and billed as work. Nothing is charged by surprise.

  1. Open the share link from your agency login. The snapshot appears in your own library.
  2. Load it into the sub-account. Around 12 minutes for a kit this size.
  3. Work the change list: your business values, your domain, your calendars, your numbers.
  4. Send a test contact through each of the three main paths, then publish.
Book a call about this kitOr hand the whole build over: Done-for-you GoHighLevel setup

Want to see it before you buy, or ask one question first? Book a call and we will walk the account with you.

What the 10 hours cover

  • Installing the snapshot
  • Rebranding the website
  • A2P 10DLC registration and setup
  • Email service setup
  • A few more automations

Never in the hours, on any kit

  • Third-party integrations
  • Third-party API work
  • Custom software development

Those three are quoted before anything starts, or handed to a dedicated VA on a retainer. See integration work.

What support covers

Clear lines rather than fine print. The kit and everything it automates are covered. Work that reaches outside HighLevel is a separate engagement, quoted before it starts.

In the box

Installing the snapshot
We load the kit into the sub-account you name, work the change list with you, and send a test contact down every path before you go live.
Rebranding the website
Your name, your colours, your logo, your domain and your booking links across the site and the funnels, so nothing on the page says anyone else.
A2P 10DLC registration and setup
Brand and campaign filed, the opt-in wording checked against what the carriers actually ask for, and the numbers attached once it clears.
Email service setup
Your domain email connected inside HighLevel, sending domain authenticated, and a test send checked before the first campaign runs.
A few more automations
Adding automations the kit does not already carry, retiming a wait step, splitting a pipeline stage, rewording a template. Normal tuning against how you sell.

Separate engagement

Third-party integrations
Connecting a tool that lives outside HighLevel, such as an EMR, a field service platform, a POS or a job costing system.
Third-party API work
Anything that needs a key, an endpoint and error handling: a two-way sync, a webhook relay, a data migration on a schedule.
Custom software development
A portal, an internal tool, a calculator, an app. Real software, scoped and quoted as software.

Anything in the second column is quoted before it starts, or handed to a dedicated VA on a monthly retainer if you would rather have hands than a project. You will never be billed for it by surprise.

  • DeliveryDelivered within 24 business hours of purchase confirmation. Business hours are 9am to 5pm Central, Monday to Friday, so an order placed on Friday afternoon arrives on Monday and nothing is delivered at a weekend.
  • InstallationFree with every kit. 10 hours of dedicated installation support, to be used within 12 days of purchase.
  • After the hoursWhen the 10 hours are spent, or the 12 days are up, anything further is quoted first and billed as work. Nothing is charged by surprise.

Spa and wellness snapshot questions

A GoHighLevel snapshot is a copy of a fully configured sub-account, its website and funnels, workflows, pipelines, calendars, forms and written copy, that can be loaded into another sub-account in minutes. The spa and wellness kit is that copy built for med spas and aesthetics clinics: the same structure a builder would produce from scratch, already wired and already worded for the trade, so importing it replaces the build rather than starting it.

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