Chiropractic clinic
New patient exam to care plan, and the reactivation nobody runs.
Health and wellness
The Gym and fitness GoHighLevel snapshot kit
Trial pass to member, and the save call before they cancel.
Gyms are good at selling trials and bad at week three. This kit ships a 30 day onboarding sequence and an attendance-gap trigger, which is where retention is actually won.
- Timetable, coaches and joining pages
- Trial claimed through to at risk
- Asked once a result exists
What lands in the account for gyms kit buyers
Every kit ships the same list, written for its own industry. There are no quantities on it, because a counted promise is a promise: the delivered account has to match it. What is stated instead is what each line is for in gyms and fitness studios, what it changes, and how it pays back. Nine of the lines carry a system stamp, and those nine systems are the whole system. The rest are stamped ACCT: they are the frame the nine are bolted to.
- BS-01SYS-03
AI Studio website
Timetable, coaches and joining pages
Professional Website. A site with the timetable, a trial pass funnel and the membership pages written, with the class calendar embedded rather than linked out.
- Trial pass funnel
- Timetable and class pages
- Class calendar embedded
- Without it
- The site was built by a member who has since moved away. The timetable is out of date and there is no way to book a trial on it.
- With it
- A studio site arrives written: class descriptions, coach profiles, membership tiers, a health screening form and the trial calendar on every page.
- How it pays
- If the site turns two extra enquiries a month into booked trials and one of those signs up, it has covered its own cost long before the year is out.
- BS-02ACCT
Funnels
Trial pass and challenge sign-up
- Without it
- Your class timetable lives on Instagram and a PDF. Someone who wants to start on Monday has no page to land on and nothing to book.
- With it
- Pages for the trial pass, the six week challenge, the PT consult and corporate memberships, each with the right calendar under the button.
- How it pays
- If a challenge fills twenty places at $199 and half of those people carry on as members afterwards, one launch run through these pages pays for the kit several times.
- BS-03ACCT
Forms and surveys
Health screening before the first session
- Without it
- The health questionnaire is a clipboard by the door. Half of them are never filled in and none of the answers reach the coach taking the session.
- With it
- Screening, injury history, goals and emergency contact are collected before anyone steps on the floor, and the answers land on the contact record the coach opens.
- How it pays
- If one in twenty new members has a condition worth knowing about, catching it on the form before the first session is worth more than the kit costs.
- BS-04SYS-01
1 AI Receptionist
Trial pass booked off the phone
AI Receptionist. Answers when the floor staff are coaching, handles pricing and class times without a hard sell, and books the trial rather than talking the caller out of it.
- Answers pricing and timetable
- Books the trial pass
- English and Spanish
- Without it
- The desk phone rings while both coaches are on the floor mid-class. The caller wants class times and price, and hangs up.
- With it
- The line gets answered mid-class. Price, timetable and joining fee are handled on the phone, and the trial pass is booked before the call ends.
- How it pays
- Say a membership runs $60 a month and a member stays ten months. One trial call a week that currently rings out to voicemail is a new joiner most months.
- BS-05SYS-02
1 AI Chatbot
Timetable questions in the DMs
AI Chatbot. Runs on Instagram and the site where the enquiries actually are, books trials, and answers class and childcare questions for current members.
- Instagram and site chat
- Books trial sessions
- Serves existing members too
- Without it
- Half your enquiries land as an Instagram message on a Sunday evening asking whether there is a beginner class and what the joining fee is.
- With it
- Those messages get a straight answer with the timetable and a trial link attached, and current members get childcare and class capacity questions handled too.
- How it pays
- If twenty messages land over a weekend and two become booked trials, one of those trials joining is a member the front desk was never open to catch.
- BS-06ACCT
Custom fields
Last badge-in date and goal
- Without it
- Nobody records what a member joined for or when they last scanned in, so every check-in message reads like it was written for a stranger.
- With it
- Goal, preferred class, coach, trial start date, last scan and renewal date are captured and read by the automations, which is what makes the attendance trigger work.
- How it pays
- If your check-in system can push a last scan date in, the gap trigger runs itself. One saved member a month at $65 pays for the integration work in a quarter.
- BS-07ACCT
Custom values
Class times, prices, joining fee
- Without it
- Put the membership rate up by ten dollars and the old price survives in the trial follow-up and on the joining page, quoted back at the desk.
- With it
- Studio name, timetable link, membership rates, joining fee, trial length, cancellation notice period and the coach on duty all sit in one place and update everywhere.
- How it pays
- Say you change rates twice a year and each change eats an afternoon of hunting and retyping. At $50 an hour of your own time, that is a day of the year back.
- BS-08ACCT
Pipelines
Trial claimed through to at risk
- Without it
- Trials, joiners and members who have stopped turning up all sit in one spreadsheet, so nobody can see which member is two weeks from cancelling.
- With it
- The board runs an enquiry from claimed pass to first session to signed member, with a separate lane for members whose attendance is sliding.
- How it pays
- At a $60 membership, saving one member a month from the at-risk lane is $720 of retained revenue over a year, before you count the PT they buy.
- BS-09ACCT
Workflows
Attendance gap and cancellation save
- Without it
- Nobody notices a member has not badged in for three weeks until the cancellation email arrives, and by then the conversation is about a refund.
- With it
- A gap in badge-ins triggers a coach check-in, the day five trial offer goes out on time, and the retention call lands before the cancellation form does.
- How it pays
- Assume a studio quietly loses fifteen members a month. Save three of them on a $65 membership and that is nearly $200 of recurring revenue still on the ledger.
- BS-10SYS-05SYS-04
Appointment reminders, confirmations and no-show recovery
Trial and first session reminders
Smart Appointment System. Confirms the trial and the first three sessions, because the first three are the ones that decide whether there is a member at the end of it.
- 24h, 1h and 15min reminders
- First three sessions covered
- Target: 70% of no-shows rebooked
AI Outbound Caller. Calls the trials that never showed and the members whose attendance has fallen off a cliff, which is the call that happens before the cancellation.
- Missed trial callback
- Attendance drop-off save call
- Voicemail with a rebook link
- Without it
- A booked trial that nobody turns up for costs a coach an hour of floor time and costs you the only chance that person was ever going to give you.
- With it
- Confirmation goes out when the pass is claimed, reminders step down to the morning of, and a miss gets a rebook offer while the intent is still warm.
- How it pays
- The ladder is tuned for 70% no-show recovery. If eight trials a month go missing and you get five of them back, that is five more chances at a membership.
- BS-11SYS-09SYS-08
Nurture campaign
Week one to week twelve habit
Lifetime Nurture Campaigns. The renewal reminder before the card fails, the challenge and bring-a-friend cycles, and a birthday month offer that is worth turning up for.
- Renewal and card reminders
- Challenge and seasonal pushes
- Bring-a-friend referrals
Database Reactivation. Works the lapsed members at six months, keyed to the class or coach they used to come for rather than a blanket join-us-again message.
- Six month lapsed trigger
- AI calling campaign
- Keyed to their old class
- Without it
- The trial ends on Friday and the follow-up is whatever the coach remembers to send. Most people who did not join simply never hear from you again.
- With it
- The sequence runs from claimed pass to signed member and then through the first twelve weeks, which is the window where a habit either forms or does not.
- How it pays
- Say forty people claim a trial in January and the usual March cliff takes most of them. Holding ten more through week twelve at $70 is $700 a month carried into spring.
- BS-12SYS-06SYS-07
Review automation
Asked once a result exists
Review Harvesting. The ask fires post-session, at the thirty day mark when a new member has a result to talk about rather than on day one when they have nothing to say.
- Trigger: thirty day milestone
- Needs attendance on record
- Google and Facebook links
Review Automation. The engine keeps the flow steady through the January surge and the summer dip, so the profile does not look seasonal to anyone reading it.
- Paced through the year
- Two follow-ups, then stop
- Suppresses cancelled members
- Without it
- Your Google profile has a handful of reviews, most of them from three years ago, and the newest is from someone who quit in week two.
- With it
- The ask waits until a member has thirty days and some attendance behind them, then goes out by text with the follow-up and the stop rules already wired.
- How it pays
- If a steady flow of recent reviews brings two extra walk-ins a month at a $65 membership, the profile is doing the work a paid ad was doing.
- BS-13ACCT
Seasonal automation
January intake and the March cliff
- Without it
- January fills the enquiry log faster than anyone can work it, then the floor empties in March and the panic offer goes out a fortnight late.
- With it
- The January push, the pre-summer challenge and the quiet August window are already timed and dated, so the calendar runs whether anyone remembers it or not.
- How it pays
- Say January brings sixty sign-ups and March normally keeps fifteen. Timed re-engagement that keeps five more at $65 is $325 a month you were writing off every spring.
The 70 percent no-show recovery and the 5 to 10 reviews a month are what these systems are tuned to produce. They are build targets, not measured results from a named customer.
Built for how gyms and fitness studios actually sell
A studio sells a low-friction trial and then has fourteen days to build a habit. The kit books the trial, assigns a coach, checks in after the first and third session, and watches for a member who has not scanned in for ten days so the save conversation happens before the cancellation request does.
- Building an attendance-gap trigger instead of a monthly report
- Writing a 30 day onboarding sequence for new members
- Setting up a save flow that runs before the cancel form
Primary pipeline
- New lead
- Trial claimed
- First session
- Trial active
- Member
- At risk
- Cancelled
The problem, and what actually changes
What it looks like today
- Enquiries arrive on Instagram while every coach is on the floor, and a trial lead goes cold in about ten days.
- Trials are booked and half of them do not turn up, with nobody calling to find out why.
- Members stop attending three weeks before they cancel and nobody makes the save call.
- Lapsed members are never contacted again, even though they are the easiest sale in the building.
What changes, and what changes it
- Pricing and timetable calls are answered without a hard sell, and the trial is booked rather than talked out of.SYS-01 AI Receptionist
- Instagram enquiries get an instant reply and a trial booking where the enquiry actually happened.SYS-02 AI Chatbot
- The first three sessions all get the reminder ladder, because those three decide whether there is a member.SYS-05 Smart Appointment System
- An attendance drop-off triggers a save call before the cancellation, not after it.SYS-04 AI Outbound Caller
- Lapsed members are worked at six months against the class or coach they used to come for.SYS-08 Database Reactivation
Built for
- Studios and gyms selling memberships or blocks, running trials as the main entry point.
- Operators with an Instagram audience generating enquiries nobody can answer during class.
- Anyone sitting on a lapsed member list they have never worked.
Not built for
- Pay-as-you-go drop-in only businesses. Most of the retention automation assumes a membership.
- Personal trainers with under twenty clients. The volume does not justify the build.
- Gyms unwilling to feed attendance data in. The save call depends on it.
If you recognise yourself in the second column, say so on the call. We would rather tell you that a kit is the wrong answer for gyms and fitness studios at your size than sell you one and watch it sit unused.
The workflows inside, by name
These are the ones that do the heavy lifting, named as they are named in the account. The rest handle reminders, internal notifications, tag hygiene and the exit conditions that stop a booked contact being chased.
- Trial pass claim to first session booked
- Coach assigned introduction
- First session check-in
- Trial day 5 conversion offer
- New member 30 day onboarding
- Attendance gap at 10 days
- Cancellation request save flow
- Membership renewal reminder
- Referral challenge invitation
- Win-back for former members at 90 days
The funnels, by name
- Seven day trial pass funnel
- Class schedule and booking page
- Personal training consult page
- Challenge or bootcamp registration
- Membership enrolment page
- Corporate wellness enquiry
Every funnel is connected to a form, a pipeline stage and a follow-up before you touch it.
How the complete system works
End to end automation, from lead capture to lifetime client. The build sheet above is what you get. This is the order it runs in for gyms and fitness studios, one stage at a time.
STG-1
Lead capture and first contact
Multi-channel lead entry with intelligent routing. Nothing rings out, nothing sits in an inbox.
Enquiries arrive on Instagram and the phone while every coach is on the floor. Both get answered, and both get a trial booked rather than a price war.
Phone calls: AI Receptionist
- Answered on the first ring, any hour
- Qualifies by asking, not by phone tree
- In a slot before the call ends
- Bilingual, English and Spanish
- Live ones put through to your team
- Answers on ring one
- Books mid-call
- EN and ES
Messages and web chat
- Instant replies on SMS, email, Facebook and Instagram
- Site chat with lead qualification logic
- Collects enquiry type and preferences
- Seamless handoff to a human agent
- Triggers the follow-up automation
- Five inboxes, one script
- Replies in seconds
- Hands off to a person
Forms and ads: Google, Facebook, TikTok
- Every submission starts the 10 day nurture
- Follow-up across email, SMS and AI calling
- Smart routing by enquiry type
- Lead source attribution on the record
- Automatic handoff to a trial session
- Source stamped on the record
- Routed by enquiry type
- Straight into the ten-day run
STG-2
Intelligent lead nurture
A 10 day multi-touch sequence that turns an enquiry into a booked trial session.
Ten days is exactly how long a trial lead stays warm. Class content, a time-limited joining offer and a call that removes the last excuse.
Day 1 to 3: email
- Welcome email carrying the offer
- Service overview, copy pre-written
- Social proof in the third touch
- One call to action: book or call
Day 4 to 7: SMS
- Time-sensitive offer alert
- A short testimonial text
- One-click booking link
- Urgency written in, not shouted
Day 8 to 10: AI call
- Friendly re-engagement call
- Handles the common objections
- Books directly on the call
- Smart voicemail when unreachable
STG-3
Booking and no-show prevention
Confirmed bookings, intelligent reminders, and recovery inside the hour when one slips.
The first three sessions decide whether there is a member at the end. All three get the ladder, not just the trial.
Instant booking confirmation
- SMS confirmation with the details
- Calendar invite for Google and Outlook
- Email confirmation on the record
- Pre-visit questionnaire attached
Smart reminder sequence
- 24 hours before: SMS and email
- 1 hour before: the on-the-way message
- 15 minutes before: final alert
- Reschedule in one tap, no phone call
AI no-show recovery
- Automatic call within 60 minutes
- Finds out what actually happened
- Reschedules on the same call
- Called back inside the hour
- Target 70% recovery
STG-4
Reviews and social proof
Turning a satisfied member into the thing that wins the next one.
The ask waits for the thirty day mark, when a new member has a result to talk about instead of an intention.
Intelligent review request
- Satisfaction check 2 hours after the session
- Satisfied: straight to the Google and Facebook links
- Not satisfied: escalated internally, never published
- Target output: 5 to 10 reviews a month
AI comment reply bot
- Replies to positive reviews automatically
- Personalised thank-yous, not one template
- Handles a negative review with empathy
- Escalates anything serious to a human
Social proof engine
- Publishes review snippets to the site
- Builds the trust signals on the page
- Lifts conversion on the same traffic
- Feeds the signals Google reads locally
STG-5
Lifetime nurture and retention
The part almost nobody runs: keeping a member for years rather than one transaction.
Retention is the product. Attendance drop-off triggers a save call, renewals are prompted before the card fails, and challenges bring people back in.
Continuous engagement
- Seasonal reminders on your cycle
- Quarterly check-ins
- Birthday and anniversary offers
- Annual review prompts
AI client support bot
- Instant answers to FAQs, 24/7
- Reschedules an appointment without a call
- Answers status enquiries
- Looks up documents on request
Database reactivation and referrals
- Six month inactive trigger
- A we-miss-you sequence that reads like a person
- Monthly referral prompts
- A VIP tier for your best members
Put your own numbers in
On the assumptions below the recovered trials cover the kit in the first month, and every save call after that is margin. Every box below starts on an assumption for gyms and fitness studios, and every one of them is yours to change. The arithmetic is printed next to the answer so you can check it.
Your numbers
What that works out to
$11,348
recovered a month from calls you currently miss
3 days
for the $1,195 kit to cover itself
39 hours
a month currently going into work this kit is built to do
This is an illustrative scenario built from the numbers in the boxes, not a measured result from a customer. Change any of them and the arithmetic changes with you. The hours figure is the time you told us you currently spend, not a promise of what is removed.
Installation
We install it free, and you get 10 hours with it
Installation costs nothing. What comes with it is an allowance: 10 hours of dedicated installation support, to be used within 12 days of purchase. It is an allowance of hours rather than 12 days of open-ended help, so book the time in and use it. When the 10 hours are spent, or the 12 days are up, anything further is quoted first and billed as work. Nothing is charged by surprise.
- Open the share link from your agency login. The snapshot appears in your own library.
- Load it into the sub-account. Around 12 minutes for a kit this size.
- Work the change list: your business values, your domain, your calendars, your numbers.
- Send a test contact through each of the three main paths, then publish.
Want to see it before you buy, or ask one question first? Book a call and we will walk the account with you.
What the 10 hours cover
- Installing the snapshot
- Rebranding the website
- A2P 10DLC registration and setup
- Email service setup
- A few more automations
Never in the hours, on any kit
- Third-party integrations
- Third-party API work
- Custom software development
Those three are quoted before anything starts, or handed to a dedicated VA on a retainer. See integration work.
What support covers
Clear lines rather than fine print. The kit and everything it automates are covered. Work that reaches outside HighLevel is a separate engagement, quoted before it starts.
In the box
- Installing the snapshot
- We load the kit into the sub-account you name, work the change list with you, and send a test contact down every path before you go live.
- Rebranding the website
- Your name, your colours, your logo, your domain and your booking links across the site and the funnels, so nothing on the page says anyone else.
- A2P 10DLC registration and setup
- Brand and campaign filed, the opt-in wording checked against what the carriers actually ask for, and the numbers attached once it clears.
- Email service setup
- Your domain email connected inside HighLevel, sending domain authenticated, and a test send checked before the first campaign runs.
- A few more automations
- Adding automations the kit does not already carry, retiming a wait step, splitting a pipeline stage, rewording a template. Normal tuning against how you sell.
Separate engagement
- Third-party integrations
- Connecting a tool that lives outside HighLevel, such as an EMR, a field service platform, a POS or a job costing system.
- Third-party API work
- Anything that needs a key, an endpoint and error handling: a two-way sync, a webhook relay, a data migration on a schedule.
- Custom software development
- A portal, an internal tool, a calculator, an app. Real software, scoped and quoted as software.
Anything in the second column is quoted before it starts, or handed to a dedicated VA on a monthly retainer if you would rather have hands than a project. You will never be billed for it by surprise.
- DeliveryDelivered within 24 business hours of purchase confirmation. Business hours are 9am to 5pm Central, Monday to Friday, so an order placed on Friday afternoon arrives on Monday and nothing is delivered at a weekend.
- InstallationFree with every kit. 10 hours of dedicated installation support, to be used within 12 days of purchase.
- After the hoursWhen the 10 hours are spent, or the 12 days are up, anything further is quoted first and billed as work. Nothing is charged by surprise.
Gym and fitness snapshot questions
A GoHighLevel snapshot is a copy of a fully configured sub-account, its website and funnels, workflows, pipelines, calendars, forms and written copy, that can be loaded into another sub-account in minutes. The gym and fitness kit is that copy built for gyms and fitness studios: the same structure a builder would produce from scratch, already wired and already worded for the trade, so importing it replaces the build rather than starting it.
Not directly. Last check-in date is a custom field, which most gym platforms can push in with a webhook or Zapier. Once it is populated, the attendance-gap workflow works on its own.
Yes. Class booking has its own calendar group and the trial path is written for a class pass rather than a gym floor tour, so both models are covered.
Yes. The challenge registration funnel and its four-message cadence are already in the snapshot; you set the dates in custom values.
You get a share link on purchase. Open it from your agency login and the snapshot lands in your own library, then load it into any sub-account. The load takes about twelve minutes and the configuration checklist takes one to three hours.
Delivered within 24 business hours of purchase confirmation. Business hours are 9am to 5pm Central, Monday to Friday, so an order placed on Friday afternoon arrives on Monday and nothing is delivered at a weekend. 10 hours of dedicated installation support, to be used within 12 days of purchase. Support covers the kit and its automations, including adding a few more automations and adjusting the workflows inside it. Third-party integrations, third-party API work and custom software development are quoted separately or handled by a dedicated VA.
Take the gym and fitness kit, or take the whole catalogue
One kit covers one industry. The all-access bundle covers all nineteen and every kit we ship afterwards, for less than four bought separately.